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Freight quotes in nine minutes, not a day.

9 min

Median quote time

A Vantage Freight container yard at night, stacked containers lit by floodlights
Client
Vantage Freight
Industry
Freight forwarding
Timeline
14 weeks
Stack
Laravel · PostgreSQL · Microsoft 365 · HubSpot (migrated)

01 — Challenge

A day to quote, and the shipper moved on.

Quote requests arrived as emails, PDFs and spreadsheets. A coordinator had to read each one, look up the lane, price it and write back — so the median quote took 26 hours, and fast-moving shippers had often booked elsewhere by then.

  • 26 hrsMedian quote time
  • 3Formats quote requests arrived in

02 — Approach

Draft by machine, approve by human.

We sat with the quoting desk and broke a quote into its steps: read the request, find the lane, price it, reply. The agent does the first three in seconds; a person checks the price and sends.

  1. 01

    Read any request

    Emails, PDFs and spreadsheets parsed into one clean quote request.

  2. 02

    Price from your own rates

    Lanes priced from Vantage's rate cards and margins, never guessed.

  3. 03

    A human sends every quote

    Each draft waits for a coordinator's approval before it reaches the shipper.

03 — Solution

A CRM built around the quote.

We moved Vantage off HubSpot to a Laravel CRM built around the quote, with every shipper, lane and price in one place. The quoting agent reads the shipper's email, prices the lane and drafts the reply for a human to approve.

A developer builds the Vantage quoting agent across two code-filled monitors
Fig. 01 — Building the quoting agent against Vantage's own rate cards

04 — Results

Quotes out before the shipper calls.

The median quote now goes out in nine minutes, and coordinators spend their time on the tricky lanes rather than the routine ones.

  • 9 minMedian quote time (was 26 hours)
  • 100%Of quotes approved by a person

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  1. 01We reply within one business day
  2. 0230-minute discovery call
  3. 03Proposal & fixed quote within a week

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